For example, FOX has been very strict about the need of stronger encription formats for the new Blu-ray technology:
Another problem plaguing Blu-ray development is a requirement placed on the organization when it signed a deal with Fox Studios. Fox had demanded that high-definition DVDs utilize a stricter copy-protection format than AACS, which is employed by both Blu-ray and HD DVD. While HD DVD rejected the demand, Blu-ray conceded.
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